Digital Marketing Manager

Digital Marketing Manager

£Dependent Upon Experience
REF: 10806 EE

Job Description

An exciting opportunity has emerged for a talented and driven digital marketing manager to own the digital marketing strategy for a womens’ fast fashion etailer.

The right candidate will come in and manage the Digital and Marketing aspects of the branded website. You will have a strong digital marketing background and be able to develop and implement digital marketing campaigns from concept to execution whilst always following company brand guidelines to ensure brand consistency.

Digital Marketing Manager – The role

  • Drive digital projects and managing digital campaigns
  • Developing and driving digital campaigns to deliver optimum sales results and ROI
  • Work closely with the Merchandising team to plan execute weekly and seasonal SEO and PPC, email, retargeting, CRM and display advertising campaigns
  • Create, implement and manage customer reengagement strategies and customer retention
  • Manage the social media strategy to ensure constant organic growth and engagement 9paid and organic)
  • Continuously evaluate customer, market and competitor data to support the creation of effective marketing campaigns
  • Set up and manage SEO and PPC
  • Analysing and reporting on the performance of digital channels
  • Brainstorm new and creative growth strategies
  • Increasing ROI through campaigns
  • Reporting

Digital Marketing Manager – The candidate

  • Previous experience in a digital marketing and Ecommerce lead role in a fast-paced retail fashion environment
  • Demonstrable experience leading and managing SEO, PPC and marketing database
  • Able to implement and optimise both creative and media to deliver efficient response across all digital channels and platforms
  • Strong Technical skills including PPC, SEO
  • Able to analyse campaign performance and take necessary action to continually improve performance
  • Proven track record of driving sales and customer acquisition and retention

Please apply with your updated CV to e.glover@peoplemarketing.co.uk

If the e mail address is not displayed in this advert, then please contact People Marketing directly on 0115 922 3335 quoting the job reference number, and we shall supply you with the correct address.

We regret that due to the high amount of interest that we receive for each of our vacancies, if you do not hear from one of our consultants within 5 days then unfortunately you have not been shortlisted for this role.

Please continue to check our website for any other roles which may be of interest.